Are you a small business owner looking for ways to grow your business? Are you looking to attract more leads to your business, or have heard about Social Media Marketing, and now want to try it? As a small business owner you face many challenges – limited capital, minimal support staff and having too much … Read more
Social Media Marketing seems to be the latest buzz word for anyone looking to increase their online presence and sales, but is Social Media Marketing (SMM) all it is cracked up to be? S.M.M companies are now springing up all over the place these days and they are telling anyone that will listen about how … Read more
If you are planning to launch a start- up business or have recently started one, you probably have encountered a wealth of information on using social media to promote a business. Though there are millions of social media users across the world, around 900 million of them, it is easy to get carried away by … Read more
Once a business owner understands the basics of social media, the next challenge is implementation. The challenge here is making, then learning to manage, the commitment to consistent engagement. First, you must understand three basic points for successfully implementing social media: 1. Social media does not operate in a vacuum in and of itself. 2. … Read more
The importance of utilizing social media to help any business grow cannot be understated. But, there can be serious legal consequences for businesses when their employees or affiliates and marketers use any of the popular social media forums. This can hold true both when employees are acting on behalf of your business and when they use social … Read more
Want to know where social online marketers are focusing in 2014? Trying to find the most recent social trends to educate your advertising? Based on new research, here are 5 areas you should start focusing on at once. Note: This write-up is based on Exact Target’s 2014 State of Marketing Report, which shows top advertising … Read more
INTRODUCTION: Social Media has become a global phenomenon which has made millions and millions of people worldwide to be engrossed in its use, but for a social media page to be a booming success especially in the world of entrepreneurship; one has to exhaust all the efforts to attract loyal followers. Here are some of … Read more
The only hope: let’s go back to its roots. The best thing that ever happened to social media marketing was the hacking of the 2016 US election of Donal Trump by the Russians. Why? Because it laid bare what many in social media marketing has known for a long, long time: that social media platforms … Read more
The social media world has exploded with activity, and social media trends of 2021 have shifted since the COVID pandemic onslaught. Sure, it’s exciting, but it can also be overwhelming. You need to know how these shifts affect your business-and how to capitalize on them to improve your marketing strategy. So, we’re making a foray … Read more
Presentation is all about what your visitor sees first (usually an image and/or video) on Facebook and social networking. Scrolling through the feed content, your social media post must attract attention. Therefore, a featured image or video thumbnail of the required dimensions and file size is of paramount importance. Learn how to create curiosity with … Read more
